Ebay Takes Affiliate Marketing Inhouse

Ebay have announced that they are taking their affiliate marketing inhouse.

To date the online auction giant had been using Commission Junction and ValueClick to handle their affiliate partner network.

According to the announcement the new network, which is aptly labelled the eBay Partner Network, will go live on April 1st. While the choice of date may lead to some sniggers, the announcement sounds promising:

While CJ and ValueClick have been valuable partners to eBay throughout the years, we've decided to give our affiliate community a customized experience for eBay affiliates.

All the great tools and benefits of working with the eBay program will remain the same - access to the Editor Kit and affiliate API, the flexible destination tool, the great payout structure. In addition, the eBay partner network will provide several new features:
• Easy global registration to multiple countries simultaneously
• New, targeted banners and rich media creatives
• New landing page optimization and geo-targeting capabilities
• More detailed reporting capabilities for eBay's programs

The eBay Partner Network and Commission Junction will run in parallel for one month through this process, so please plan to complete your migration by May 1st, 2008.

You can receive an additional 5% bonus for all traffic tracked through eBay Partner Network in April 2008 (bonus applicable to traffic sent to Half.com and US, UK, Australia, Canada, Italy, India and Spain eBay sites). The sooner you migrate, the more you'll earn! Just:
• Register with eBay Partner Network on April 1, 2008
• Confirm your registration, and obtain your new identifiers
• Update your links with your new identifiers.

Unfortunately there is no affiliate network or plans to have one to cater for eBay Ireland users.